We have always been dedicated to showcasing luxury brands and the inspiring stories of their craftsmanship, such as Vertu and their unique phones, Piaget and their magnificent jewelery or Belvedere and its world first premium vodka. The quality that characterizes every single of these brands is, beyond a true and genuine excellence in product making, a living dedication to an entire universe of their own, an entire lifestyle, most of the time a dedication lived first and foremost by their very founders.

In the case of our exciting partnership with luxury watch brand Linde Werdelin, we have been able to showcase a very attractive world, which the brand was born into: the world of skiing and of the most select mountain resorts. Indeed, as builders of the world’s finest skiing and diving watches and instruments, Linde Werdelin were the best people we could wish for when it comes to creating a Ski Guide on SQUA.RE worthy of the web’s most select and sophisticated audiences.

Consequently, we are most pleased and honored this year to launch the online version of the Linde Werdelin Ski Guide which you can visit now and throughout the Winter 2010 season. The Online Ski Guide is a sister enterprise to two other counterparts: the book available on the Linde Werdelin website and in Paul Smith stores in the UK, and the iPhone application, also available on the LW website.

The guide gathers not only the top recommendations from Linde Werdelin in terms of resorts, restaurants, hotels and other points of interest throughout the top resorts of Italy, France and Switzerland, but also ongoing updates and the full ability to post comments and engage you into an ongoing interaction.

We share the excitement with Linde Werdlelin to welcome you to the online Ski Guide today and over the season to come as it is going to be a very busy one, and we all know it is for a good cause: getting you to make the best of everything the mountains have to offer.